Coverart for item
The Resource Buying in : the secret dialogue between what we buy and who we are, Rob Walker

Buying in : the secret dialogue between what we buy and who we are, Rob Walker

Label
Buying in : the secret dialogue between what we buy and who we are
Title
Buying in
Title remainder
the secret dialogue between what we buy and who we are
Statement of responsibility
Rob Walker
Creator
Subject
Language
eng
Cataloging source
DLC
http://library.link/vocab/creatorDate
1968-
http://library.link/vocab/creatorName
Walker, Rob
Dewey number
658.8/270973
Index
index present
LC call number
HF5415.1255
LC item number
.W35 2008
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Branding (Marketing)
  • Brand name products
Label
Buying in : the secret dialogue between what we buy and who we are, Rob Walker
Instantiates
Publication
Bibliography note
Includes bibliographical references (p. [265]-274) and index
Contents
The desire code -- The pretty good problem -- The straw man in the gray flannel suit -- Rationale thinking -- Ignoring the Joneses -- Murketing [sic] -- Chuck Taylor was a salesman -- Rebellion, unsold -- Click -- Very real -- The murkiest common denominator -- The commercialization of chitchat -- The brand underground -- invisible badges -- Murketing ethics -- What's the matter with Wal-Mart shoppers? -- Beyond the thing itself
Dimensions
25 cm.
Edition
1st ed.
Extent
xxi, 291 p.
Isbn
9781400063918
Isbn Type
(alk. paper)
Lccn
2007039973
System control number
  • ocn173659563
  • (OCoLC)173659563
  • 730539
Label
Buying in : the secret dialogue between what we buy and who we are, Rob Walker
Publication
Bibliography note
Includes bibliographical references (p. [265]-274) and index
Contents
The desire code -- The pretty good problem -- The straw man in the gray flannel suit -- Rationale thinking -- Ignoring the Joneses -- Murketing [sic] -- Chuck Taylor was a salesman -- Rebellion, unsold -- Click -- Very real -- The murkiest common denominator -- The commercialization of chitchat -- The brand underground -- invisible badges -- Murketing ethics -- What's the matter with Wal-Mart shoppers? -- Beyond the thing itself
Dimensions
25 cm.
Edition
1st ed.
Extent
xxi, 291 p.
Isbn
9781400063918
Isbn Type
(alk. paper)
Lccn
2007039973
System control number
  • ocn173659563
  • (OCoLC)173659563
  • 730539

Library Locations

    • Des Moines Public Library Franklin AvenueBorrow it
      5000 Franklin Avenue, Des Moines, IA, 50310, US
      41.61090195 -93.68839790996259
Processing Feedback ...